Edoardo Pucciarelli

Owner | Client Director

My name is Edoardo, and I’m from Carrara, a small town on the northern coast of Tuscany. I worked for more than 10 years in marketing and communications for some of the largest international conglomerates and luxury brands.

Since childhood, I have been fortunate to travel a lot with my family. As an adult, I realized how traveling was the perfect size for me. I traveled through Australia, the United States, and Europe.

I came in contact with many people of different cultures, learning the way they live and their customs, and I have friends all over the world.

I’ve hosted some of them at my house, going with them discovering the best places of my native land, which is located at a crossroads of different regional cultures between Tuscany, Liguria and Emilia Romagna.

All of them were fascinated by a land with so many things to offer: culture, art, food, and wine, entertainment, nature and relaxation, all set in a typical Italian landscape.

My Tuscany

What experiencing Tuscany means for me.

I think that “experience Tuscany” is something more than visiting the well known Tuscan cities, eating some pasta, or greet someone with a “Ciao“. It means to know aspects of the Tuscan life in its environment, it means to live life as a local.

In this blog, I will lead you on a virtual journey through villages and cities that worth a visit at least once in your life.

I will suggest you travel experiences lending you my eyes and my words, to make you fall in love with a territory that deserves to be known.

Are you ready to enjoy the taste of Tuscany?

Traveling is my passion

How I discovered my passion for traveling.

My first journey has been in Paris at the age of 7 with my parents. I loved flying by plane, so I decided to become a pilot once grown up. But when I knew that I have to study books and books of maths I changed idea because I hate it. So I decided I just would have been a passenger. At least you can have fun on the journey!

It’s in those years that I fell in love with traveling, and during all the 80’s, I traveled to Italy by car with my family, always helping my parents on planning the journey as “travelers” instead of as tourists. We were interested in looking for the real-life side of a place, cultural aspects and trying to find the real essence of the journey experience, meeting people who were the inhabitant of the place we were visiting.

Places where I’ve been

Where I have been around the world.

My first journey has been in Paris at the age of 7 with my parents. I loved flying by plane, so I decided to become a pilot once grown up. But when I knew that I have to study books and books of maths I changed idea because I hate it. So I decided I just would have been a passenger. At least you can have fun on the journey!

It’s in those years that I fell in love with traveling, and during all the 80’s, I traveled to Italy by car with my family, always helping my parents on planning the journey as “travelers” instead of as tourists. We were interested in looking for the real-life side of a place, cultural aspects and trying to find the real essence of the journey experience, meeting people who were the inhabitant of the place we were visiting.